Автор: Юджин Марлоу
Издательство: Мир
Год издания: 2002
isbn: 5-03-003463-3
Количество страниц: 236
Язык: русский
Формат: PDF
Видный американский специалист в области связей с общественностью подробно рассматривает опыт использования современных средств связи для контакта компаний друг с другом, клиентами, поставщиками, журналистами. В книге дан анализ особенностей таких методов пиара, как аудио- и видеоконференции, мультимедиа, спутниковый телесеанс, линейное видео, компакт-диски и так далее, вплоть до индивидуального телевидения. Отдельная глава посвящена технологиям будущего.
Книга может служить в качестве учебного пособия для студентов факультетов и отделений журналистики, быть полезной преподавателям, специалистам, работающим в сфере радио, телевидения и Интернета, а также всем тем, кто интересуются новыми технологиями пиара.
Автор: Марион Мельвиль
Издательство: Евразия
Год издания: 2006
isbn: 5-8071-0200-2
Количество страниц: 368
Язык: русский
Формат: DOC
Настоящее издание посвящено истории ордена Тамплиеров с момента его возникновения как братства Бедных рыцарей, призванного охранять паломников на пути к Святым местам, до превращения во влиятельную организацию к концу XIII века. Марион Мельвиль использовала в своем исследовании подлинные документы того времени. Книга отличается глубиной исторических экскурсов, прекрасным знанием политической ситуации, событий, условий жизни и обычаев эпохи.
Автор: Roger E. Hernandez
Издательство: Benchmark Books
Год издания: 2009
isbn: 0761441743
Количество страниц: 78
Язык: english
Формат: PDF
Introduces the Spanish American War, covering the origins of dispute between the United States and Spain over Cuba and focusing on the war's impact on Hispanic communities.
Автор: Richard Franklin Bensel
Издательство: Cambridge University Press
Год издания: 1991
isbn: 0521391369
Количество страниц: 464
Язык: english
Формат: PDF
This book describes the impact of the American Civil War on the development of central state authority in the late nineteenth century. The author contends that intense competition for control of the national political economy between the free North and slave South produced secession, which in turn spawned the formation of two new states, a market-oriented northern Union and a southern Confederacy in which government controls on the economy were much more important. During the Civil War, the American state both expanded and became the agent of northern economic development. After the war ended, however, tension within the Republican coalition led to the abandonment of Reconstruction and to the return of former Confederates to political power throughout the South. As a result, American state expansion ground to a halt during the late nineteenth and early twentieth centuries. This book makes a major contribution to the understanding of the causes and consequences of the Civil War and the legacy of the war in the twentieth century.
Автор: D. Charles Deeming, Mark W. J. Ferguson
Издательство: Cambridge University Press
Год издания: 1992
isbn: 0521390710
Количество страниц: 462
Язык: english
Формат: PDF
A recent rapid expansion in our knowledge of embryonic development in birds and reptiles has created a need for a book that comprehensively reviews and synthesizes data relating to incubation effects on the embryonic development of these two vertebrate classes. The contributors to this book aptly deal with these issues in logical parts. The first deals with the structure, shape, and function of eggs. The second examines the effects of the four main parameters, e.g. temperature, water relations, respiratory gas exchange, and turning, on the process of incubation. The third section deals with early embryonic development and the methods used to investigate and manipulate the embryo. Further chapters deal with estivation, megapodes, and oviparity.
Автор: Orlo Clark, Quan-Yang Duh, Electron Kebebew
Издательство: Saunders
Год издания: 2005
isbn: 0721601391
Количество страниц: 848
Язык: english
Формат: PDF
Here’s the leading resource on endocrine surgery–fully revised and updated in a New Edition! It examines disorders of the thyroid, parathyroid, and adrenal glands as well as neuroendocrine tumors of the pancreas and gastrointestinal tract. Leading authorities from around the world discuss diagnosis, localization, intraoperative management, and surgical therapy for the full range of endocrine conditions. * Considers etiology, embryology, anatomy, clinical manifestations, and diagnostic and localization procedures as well as surgical and other treatment modalities for the full range of endocrine disorders. * Reviews rationales, pre-operative considerations, operative techniques, and post-operative treatment for each procedure … as well as the benefits, risks, controversial issues, and cost-effectiveness of each approach. * Makes complex information easy to understand with more than 500 line drawings and photographs.
Автор: Fredric E. Wondisford MD, Sally Radovick MD
Издательство: Saunders
Год издания: 2009
isbn: 141604745X
Количество страниц: 440
Язык: english
Формат: PDF
Clinical Management of Thyroid Disease is an exciting new book edited by Fredric Wondisford, MD-developer of the revolutionary new drug, Thyrotropin-and Sally Radovick, MD, with contributions from experts in the field. It fulfills the niche of a succinct, clinical resource to help you translate research into practice. This full-color volume offers valuable information on thyroid cancer and non-cancerous lesions, the effect of drugs on thyroid function, genetic disorders, and more in an accessible, easy-to-read consistent format. • Presents the expertise of authors and editorial staff comprised of leaders in the field of thyroid research and clinical management for the best-qualified guidance on diagnosis and treatment. • Provides a full-color, comprehensive approach that makes valuable information easy to locate and quick to read. • Covers relevant topics applicable to all levels of training and expertise to serve as a detailed clinical reference on everything from the basic to the sophisticated. • Captures research advances on hot topics such as thyroid cancer and non-cancerous lesions, the effect of drugs on thyroid function, and genetic disorders so that you can incorporate them into the way you treat patients.
Автор: Cheryl Garrison
Издательство: Cumberland House
Год издания: 2009
isbn: 1581826923
Количество страниц: 496
Язык: english
Формат: PDF
More than 2 billion people worldwide have some form of anemia. Even so, the condition is greatly misunderstood and often improperly treated. The Iron Disorders Institute Guide to Anemia contains everything a patient needs to know about the different forms of anemia, symptoms, treatment, and diet. It provides patients and family members with everything they need to be proactive with their physicians, including information about what doctors must do to differentiate between different causes and how each cause is treated.
Автор: Sylvia Rodger
Издательство: Wiley-Blackwell
Год издания: 2010
isbn: 1405184272
Количество страниц: 368
Язык: english
Формат: PDF
This book draws on contemporary occupational therapy theory and research to provide occupational therapy students and clinicians with a practical resource on implementing occupation centred practice with children. Each chapter has specific objectives and uses case studies to demonstrate the clinical realities and applications of each of the topics addressed. Best practice guidelines are provided along with a summary of recommendations drawn from the relevant theories, occupational therapy philosophy and existing research. The book aims specifically to be practice based.
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